Icicle has recently become a member of the Outdoor Industries Association (OIA). This is the professional body that lobbies for the interests of the industry, and which promotes initiatives to get people into the outdoors. It was a very logical decision for us to join, as the OIA is our next door neighbour for our new office in Windermere! You can read more details about our membership of the OIA, by clicking here. The latest OIA initiative is the launch of the Britain on Foot campaign, to get people out and about, and you can visit the campaign website by clicking here.